Banks Benitez

On Defining Reality

At the heart of every company, there is a story about what’s important and what’s true.

On Rehearsal Dinners

What we hold back

Paperwork and Hammer Businesses

For every flashy climate technology, there are ten boring businesses that are flying under the radar, solving everyday problems involving hammers or paperwork.

The power of asymmetrical risk

We’re often told this story that the greater the risk, the greater the reward, but that misguides us to think that the levers holding risk and reward are always equally balanced.

Process vs. Authority

Before building lots of processes, build clear authorities, then determine what process is needed.

The Undertow of Technology

The wave of technological progress may move us forward, but the stronger its force, the stronger its undertow.